DMS Data Integration
DMS data integration is the process of pulling sales, service, F&I, parts, and accounting data out of a Dealer Management System into a dealership data layer where it can be unified with CRM, inventory, and marketing data.
- Reynolds Certified Interface, fee-based
- CDK Fortellis + DMS Data Connect
- Tekion REST and event APIs
- Dealertrack DMI
Frequently asked questions
Can I integrate the DMS without vendor permission?
Technically yes, practically no. Use the certified path.
How long does a DMS integration take?
Two to four weeks per rooftop through a packaged platform. Three to six months per DMS to build your own.