Automotive Data Infrastructure

Automotive data infrastructure is the full stack of integrations, storage, identity, governance, and serving layers that move dealership data from operational systems to the tools that need it.

  • Five layers: ingestion, staging, transformation, unified core, serving
  • SOC 2 Type II, FTC Safeguards, CCPA aligned
  • Dealer-owned storage with a Continuity Certificate

Frequently asked questions

Is it the same as a warehouse?

No. A warehouse is one layer inside the infrastructure.

Can a dealership build its own?

Technically yes. Practically, 12 to 24 months and a senior data team.